http://www.inc.com/larry-kim/which-content-type-is-actually-worth-your-time-to-create.html Companies are increasingly spending more on content, yet just 30% say their organizations are effective at content marketing. Incredibly, 55% aren’t even sure what content marketing effectiveness would look like. Where’s the disconnect?
http://neilpatel.com/2016/08/13/the-4-point-seo-cheat-sheet-for-stunning-content-marketing/ Search engines have been around even before this explosion of content creation by businesses. And, they continue to serve the most relevant and useful information to their users.
http://m.prdaily.com/Main/Articles/21215.aspx You probably already know how important it is to incorporate content into your marketing strategy.
The Proven Method to Ranking on the First Page of Google For Any Long-tail Keyword Ranking on the first page of Google for well-selected long-tail keywords remains one of the fastest ways to get your content in front of thousands of people.
http://www.inc.com/gordon-tredgold/3-things-you-need-to-stand-out-in-content-marketing.html But how do you stand out when there are 432,000 hours of video being loaded into Youtube every hour, and 58.8 million blog articles being posted per month, just on WordPress alone, and 250,000 different podcasts show on Itunes.
http://www.inc.com/peter-roesler/google-study-shows-video-content-become-more-important-for-ads-and-multi-device-.html Online video has come a long way from the time when grainy, minute-long clips took half an hour to download.
https://www.digitaldoughnut.com/articles/2016/july/want-your-content-marketing-to-be-successful-it-n $958 million is wasted on producing ineffective content. Why? Because organizations are moving without a target.
http://thenextweb.com/socialmedia/2016/07/14/11-simple-yet-effective-improvements-social-media-content/ Editing content and copy is a key part of the creative process but is often overlooked.
http://feldmancreative.com/2016/07/content-marketing-costs/ Content marketing at large should not be thought of as a campaign. Successful content marketers are publishers and thus, the work is ongoing.
https://www.entrepreneur.com/article/278767 The same 3 principles apply whether you are trying to increase donations to your non-profit, trying to convince people you are the best doctor in town, or working hard to sell someone your product.
If you are a savvy digital marketer or an entrepreneur that understands the importance of building great online content, then these are worth a long glance. http://www.business2community.com/content-marketing/top-10-shared-content-marketing-resources-transform-business-01587936#9hUg80cCCLtxDLxc.97