Digital Newsletters as Content Marketing: Pros, Cons, Best Practices and Award Winning Examples

http://www.charleskush.com/blog/digital-newsletters-as-content-marketing-pros-cons-best-practices-and-award-winning-examples Content is a key component of email marketing for lead nurturing and providing prospects with information about products, services and news about the company and industry

Meet the Mormon brothers who make adorable ads about disgusting things – The Washington Post

https://www.washingtonpost.com/lifestyle/magazine/the-art-of-advertising-things-people-find-gross/2016/07/20/0eae80fc-3c6f-11e6-a66f-aa6c1883b6b1_story.html Harmon says the question he and colleagues ask themselves when tackling a disgusting topic is, “How do we make it so that people want to talk about this at the dinner table?”